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Our Story

A young house, an old craft, a long road from Chengdu to Florence.

Why we exist

The Silk Road never closed. We just stopped walking it.

Sichuan's Shu embroidery (蜀绣) is one of the four great schools of Chinese needlework, recognised as a national intangible heritage. For two thousand years, it travelled — to Chang'an, to Persia, to Venice. In the last century, it stayed home.

TRI-SPEED was founded in 2025 by a small group of designers, embroiderers and engineers in Chengdu, with one stubborn idea: that the most modern thing we could do was put silk back on the road.

The name

罨画天府 · 钟灵毓"绣"

Yǎn-huà Tiān-fǔ · Zhōng-líng Yù-Xiù

"罨画" (yǎn-huà) describes a vivid, layered palette — the brilliant colour of a Chinese landscape painting. "天府" (tiān-fǔ), "the heavenly mansion", is an old name for the Sichuan basin, fertile and sheltered. The poet Wei Zhuang wrote of "罨画桥边春水" — spring water by the painted bridge.

"钟灵毓秀" is a four-character idiom: when a place gathers spiritual energy, it nurtures beauty. We replaced the last character — 秀 (xiù, "elegant") — with its homophone 绣 (xiù, "embroidery"). The land of Tianfu, distilled through the needle.

"Every panda we sew is, in a way, a fan of an iris. Every iris, a wisp of bamboo. The thread does not know where one country ends and the other begins."

A timeline

221 BCE

Sichuan silk is named in the official records of the Qin dynasty. The earliest fragments of Shu embroidery are unearthed at Sanxingdui.

8th century

Yi-zhou (modern Chengdu) sends the "Lingyang Patterns" as imperial tribute and begins exporting Shu silk westward along the Silk Road.

2006

Shu embroidery is inscribed in the first batch of China's National Intangible Cultural Heritage list.

2019

The Pidu Embroidery Cultural Park opens in Chengdu, anchoring an industry that will reach 280 million RMB in annual revenue.

2025

TRI-SPEED launches at Milan Fashion Week with the Panda × Pantheon capsule. First international orders ship to Florence and Milan.

2027

Per Chengdu's three-year plan for Shu silk, regional output is forecast to reach 400 million RMB. We aim to be carrying our share.

A new method

Designs begin in Florence and Chengdu at the same time. Our team in Italy walks the streets, photographs the doorways, scans the stones; our team in Sichuan paints, drafts, debates. An AI atelier sits between them, offering hundreds of compositional drafts within hours — what once took a designer six weeks now takes six days.

The final draft is hand-traced onto rice paper, transferred to silk, and stitched. No two are alike: even the same pattern, sewn twice, will breathe differently because the hand is different.

What we measure

We are a small house, and we mean to stay one. We measure ourselves not in pieces shipped, but in years of training behind every needle, in the percentage of revenue that goes back to our embroiderers, in the time we spend with each piece before it leaves the studio.

Where to find us

Our flagship atelier is in Chengdu. We ship worldwide from China and hold seasonal trunk shows in Milan, Paris and London. Visit our atelier page for appointments and press enquiries.